headerphoto
Showing posts with label carlsbad. Show all posts
Showing posts with label carlsbad. Show all posts

Carlsbad Marathon (26.TUTU)

This probably seems like my third blog post about the Carlsbad Marathon .. but its not! Okay, well it is. My first post was about the expo though (more here) and the second was about a rogue pacer who ran a 4:22 while holding a 4:30 sign (more here).  This one is all about the race! But I'll be brief in case you're sick of reading about Carlsbad. I just can't let go! 


Carlsbad Marathon Schwag


After completing the California International Marathon in December and PR'ing and finally breaking 4 hours (3:57 thank you!) (race recap here) I was torn between feelings of never wanting to run another marathon again, and running another one soon after to get in another sub-4 finish. I was settling into the idea of not running another full until the San Francisco Marathon when they asked me if I was running Carlsbad and if I could work the expo again. I actually wasn't running Carlsbad, but then I started thinking about how running Carlsbad would be my 3rd full marathon in  <90 days, qualifying me for the Marathon Maniacs club. 


Carlsbad Marathon Outfit


I checked the Carlsbad site to look into registering and was sad to see that it was sold out. Next I went over to the Tri Club's Classified section thinking I wouldn't see a race bib for sale there ... but guess what? I did! I emailed the poster (thinking maybe it had already been sold and it was a sign to take a break from racing), and a few days later the bib was transferred into my name. Whoo hoo!


Pre-Race With Tara & Ben


I was fresh off the CIM race though and wasn't ready to race hard, and since Tara and I had been doing our long runs together we decided to run this race together and attempt to get Tara to a PR of 4:20. I felt pretty confident that I could pace her to a 4:20, and our training runs up until the race indicated that we had a good chance of doing so.


Starting the Race in the Dark


The full marathon started at 6am up in Carlsbad which is a 45 minute drive from my house. I met Tara and Ben at her office which is halfway up to Carlsbad at 5am. Meeting them at 5am meant I got up at 3:30am. Awesome. Since the race started at the mall we easily found parking, made a pit stop at one of the zillions of portapotties, and then we were off!


Running Along the Beach in January


We cruised pretty easily through the first few miles and I kept a close eye on my Garmin to make sure we weren't running too fast. Thanks to my nervous bladder we had to take a quick stop around mile 8 (I think?). Luckily there was no line and I was as quick as I could be, but as I walked out of the portapottie I noticed my watch had auto-paused. D'oh! CRAP. Now my watch was going to be off from chip time. I asked Tara what her watch said and it looked like we had lost about 2 minutes. 


Cruising Along the Ocean


We passed the halfway mark of the race right around 2:10. Perfect! We were moving along pretty well until mile 16 or 18 where Tara suddenly said something like "I can't do this".  I thought we were doing great and knew we had trained properly so I looked at her like she was crazy and brushed her off and told her that she was crazy, we were doing it. 


Carlsbad Marathon Elevation Profile


I'm not sure if she suddenly got exhausted or started stressing out about our finish time, but her breathing became heavier and gaspy at times. I (probably annoyingly) kept telling her to hold herself up straighter to get more air into her lungs, and slowed us down to a pace that I thought would be more comfortable. Around mile 20 (when we were still on track for our 4:20ish finish) the 4:30 pacer passed us and things seemed to go a bit further downhill. With walk breaks and maintaining a slower pace though, we managed to run through the last few miles, speed up in the last 0.2, and come across the finish line with big smiles. 


Finish Line Smiles


When we were in the last mile I knew we weren't going to make 4:20, but I was confident that we were going to break 4:30 since my watch said 4:28. Garmin fail #2 - I had set my virtual trainer for a marathon distance. Since we didn't run perfect tangents in the course we ran closer to 26.4, meaning my Garmin STOPPED at 26.2. AHH. 


Carlsbad Marathon - We Did It!


 Race Splits Not Counting My One Break


I still thought we had broken 4:30 and when I finally got my phone and called David and had him look up our times, I was disappointed to hear that we came in at 4:30:18. Darnit! If I had known we were that closed I would have pushed us more! 18 seconds over 26.2 miles? So frustrating! This race was still a PR for Tara by about 6 minutes though so while she was a little disappointed, she was still happy. 


Talking to David Post-Race
(I look at this picture and the song She's a Laaaady runs through my head)


I had a lot of fun running together and would totally do it again. I've learned over the past year that running a marathon isn't always about a PR. Sometimes its fun to cheer on a friend, sometimes its fun to run with the person you love, and sometimes you just gotta do those twenty six point two miles with your friend in a matching tutu. Go twenty-six-point-tutus!


Carlsbad Marathon Medal


My Updated Medal & Race Bib Collection


To read Tara's race recap click here.
To check out Glam Runner tutus click here.




The 4:30 Pacer Who Ran a 4:22

Last weekend my friend Tara and I ran the Carlsbad Marathon together. Our primary goal was to get Tara to a PR finish of 4:20, and our secondary goal was to finish before 4:30. To prepare for the race we did several of our long runs together including our 20 mile run. We were running right around a 10:00 pace each time, and knowing that Tara was a sub 2:00 half marathoner, I thought we'd have no problem finishing around 4:20.




When we started out running we saw both a 4:15 pacer and a 4:30 pacer, and spent the majority of the race between the two. Somewhere around mile 20 though when we were running right around a 10:00 pace, the 4:30 pacer slowly crept by us, and continued off into the distance. In my own running history, the moment I'm passed by the pacer whose time I want to beat, I feel like crying. Instead of picking up the pace and fighting harder, I instantly want to give up. When I saw the pacer go by I looked at Tara's face and she looked devastated. I was really confused though because I didn't think we were on track to finish after 4:30. I looked at my watch and did some math and told Tara he must have been running too fast. She didn't seem convinced so I asked her to look at her watch too. Her watch showed an elapsed time of 3:20, we were running about a 10 minute pace, and we had 6 miles to go. 3:20ish plus 60ish minutes does not equal more than 4:30. Once I had convinced her that the pacer was ahead of pace, she seemed comforted a bit, but I still worried that this was going to slowly erode into her confidence.


(Photo Source)


After the race a friend of Tara's pointed out a post by the pacer on a message board about his plan to finish in 4:22 right from the start, based on the decision that he and his pace group runners made. Wait a minute, he planned to run a 4:22 from the start while still holding the 4:30 sign? According to the Carlsbad Marathon pace page on their website "Pace group leaders run a steady pace throughout the race so members of their group are able to finish the marathon or half marathon in the projected finish time for that group." 

I think a page from the Albany marathon explains the importance of a pacer best:

"A pace team is a group of runners led by an experienced leader who run together in the marathon. The pace leader runs a steady pace and keeps track of that pace so that the group can achieve their goal of finishing the marathon at a particular time. There are wonderful benefits of running with a pace group. You’ll be supported by a cheerful leader and will be side by side with other runners sharing the same goal as you. One of the biggest mistakes that marathoners make is starting out too fast and then hitting the wall in the later portions of the race. The pace team will run at an even pace per mile. If the pace feels too slow in the beginning of the race that’s normal. Just stay with the group and ask the pace leader about an appropriate strategy for the second half. If you find the pace too fast in the early miles, then slow down and drop back from the team so you’ll be able to finish the race."

A sobering statistic about those who run with a pacer though from this article on "The Day in the Life of a Marathon Pace Leader":

"Seventy-five percent of the runners who start with a particular pacer won't go on to finish with the group.  Some will go ahead, and a few are forced to drop back.  It's not usually a problem with the pacer, but with the runner's expectations.  Some people who choose to run with a pace group are pushing themselves to the limit, trying to reach a goal that they aren't yet ready to achieve.  But when they do make it, the rewards are spectacular."


 

Here is the strategy that this pacer had per his post on a Runner's World forum:

I ran the full and was the 4:30 pacer. 

My role as a pacer was still up in the air five minutes before the race when the guy in charge of meeting the pacers with the pace sticks was a no show.  He had arranged a 4:45am meet at the start yet looked like he had just rolled out of bed when he finally arrived five minutes before the race start.

With only five minutes to spare, it didn't allow for much time for a group to assemble but about 10 runners started out with me and I told them my strategy of being about a couple minutes fast going into the big Mile 9 climb and running pretty even splits and everyone seemed on board.

However, going into the Mile 9 climb, when I told the group we'd be slowing, the thuggish group commandeered the ship and most of them voiced in that they liked the pace we were going and wanted to continue at that pace.  Not wanting to look like a Nazi, I allowed democracy to prevail and we kept our pace constant and reached the half marathon point around 2:11:30.

There was a funny split point at Mile 16 of the marathon / Mile 7 of the half marathon where a few marathon runners went the wrong way with the half marathoners and at least one of my runner friends ended up with a DQ with a 22 mile finish.  It was not the best marked and with 6 half marathoners for each marathoner, I see how some of the marathoners could have missed the sign and a few people in my own group thanked me for guiding them the right way saying they were preparing to turn to the left with the masses but instead followed the 4:30 pace sign.

Of the original 10, however, by the time we hit Mile 20, only about 5 of them remained.  By Mile 24, a couple of them had raced ahead, a couple had fallen back and just one lone runner and I remained.  By Mile 25, the lone runner confessed that she couldn't believe she was still running at this pace and that she usually runs this pace in single digit training runs but never thought she'd be able to maintain a 4:30 pace the whole race, yet less the 4:22 pace that we were on.

Crossed the finish line in 4:22:03 (chip) and helped a couple runners to times that must have been 4:20 or 4:21 and the sole hanger on to a 4:22:05 finish and even though it was just the two of us by the end, it was greatly gratifying to be able to help her far far far surpass her goal and complete her first marathon.

Felt great after the marathon and looking forward to the next pacing gig at Surf City (4:40).  Hopefully, there is a less thuggish group in this race that will follow the script instead of demanding a re-write.

(from a followup post)

Trust me, had I been able to cross out 4:30 mid race and put in 4:22, I would've done it.  But, each runner has a certain responsibility to know her/his given pace and it does not require rocket science to do a little quick math.

My bigger responsibility was to my group than to other runners on the course. The few times when I was aware of other runners appearing shocked to being passed up by the 4:30 pacer, I made a point of telling them we were a few minutes fast.


--------

So okay, I do agree that its every runner's responsibility to do their best to judge their pace, their effort, their elapsed time, and their projected finish time. Sure you can do some "quick math" to figure it out, but since my watch had auto-paused once when I stopped to go to the bathroom, I was suddenly afraid it had auto-paused other times, and that it wasn't 2 minutes off chip time but more like 10. I can do math quite well actually, but at mile 20 in a marathon I'm not the sharpest crayon in the box. I didn't even recognize one of our GOTR coaches that we spent 3 1/2 months with when we passed her somewhere around mile 18. I mean I recognized her and smiled and waved, and then said to Tara in surprises oh, was that Debbie? (A different coach.) Tara looked at me like I had four heads and said "Um, no, that was Christine!" WHOOPS!




Anyways, I know Tara and I weren't on track to finish at 4:20, at the time the pacer passed us we were probably on track to finish in 4:22 as well, and in the end we finished at 4:30:18 because we slowed down quite a bit in the end when Tara was hurting. I understand that we ran our own race and we're responsible for our finish time. I don't think that its right that a pacer held a sign with a finish time he had no intention of meeting. Sure 8 minutes doesn't sound like much over 26 miles. Its a 18 second difference per mile. It IS a big difference though. I was fairly insulted by the backlash on the forums from the pacer and his friends about how we shouldn't have cared that the 4:30 pacer passed us and was running a 4:22 race, and I posted the question to my dailymile friends to see what others thought. I was relieved to see that I wasn't the only one that was bothered. Even if we aren't running directly WITH the pacer, we see his sign. Maybe we're trying to stay ahead of him, or behind him, or somewhere near him. We weren't blaming him for us finishing in 4:30. We finished in 4:30 because we took a few walk breaks in the end, and slowed down to 11:00 miles. There is no blame, there is just dissatisfaction. David thinks we're being silly since the guy was a volunteer and how can you be mad at someone who volunteers to do something? Point taken, but still, here are some thoughts from some other running friends.



"The guy has a responsibility to run at the pace he's given. Now, if I were to ever be a pacer, I'd come in maybe 30-60sec ahead, if only because I'm always paranoid about times and like to have a buffer.'

"Ummm...a pacer's job is to keep people at the pace they trained for, not to set some sort of PR. If I run with a pacer with hopes of going for a PR of 3:45 and he tries for 3:35 he will burn me out by mile 16!! I would be pissed."

"I agree, the pacer's job is to keep the pace at the expected time. that's what people are following him/her for. if they want to speed up, its their decision."

"I agree! Stay to your stated pace, not all of us talk to the pacer but it doesn't mean we don't use them."

"4:30 is 4:30! They should stick with that time."

"It's wrong. A pacer should run steady and hit exactly his advertised pace."

"It's definitely wrong. I don't blame you for being confused. As soon as he breaks what 'his' pace should be, he's no longer a pacer in my opinion. It sucks for the poor people who couldn't keep up to 4:22 finish. I'd be pissed if that were me."

"I agree with you but have many times seen pacer finish faster than their stick and they never seem to run a consistent pace they are all over the place"

"If other runners are counting on a pacer to help them achieve a goal, then going faster is just plain wrong. Pacers should always assume that there are others counting on them, even if they don't know who those runners are. Some may be slightly back, not want to talk during their run, etc."

"Pacers PACE, that's what they do. Totally think it's wrong to speed up to finish at an earlier time. If the people in the group want to go faster, then fricking follow a different pacer, or go on their own. I would be pissed if I were following a pacer and they did this."

"A pacer is there for a reason! People train for MONTHS for an event and they have a goal... Nobody should crush that goal or decide they can push more (if maybe they already are"
 
"Not cool. If you want to run faster than the pacer, PASS THE PACER. People all around them judge their times as such, even if they aren't close enough to listen to them."

"I had a pacer do something like that one time. She told us that during the downhill she was going to speed up and then get back to pace on the flat, but that averaged out to a much quicker pace than I could keep overall. :-("      


I'm not trying to attack the pacer, I just feel like its false advertising to run with a pace sign that is different than your plan. Yes, I always run with my Garmin. Yes, I know how fast I need to run to hit my goal. Yes, I understand that in the end I am the one running. This won't ever change the emotions I feel as I either pass, or am passed by a pace group. Going forward I will try to pay less attention to them, but I can't say that they won't affect me mentally in some way or shape. And after all, isn't a lot of a marathon mental?


Have you ever run with a pacer?

Do you think a pacer is responsible to finish at their advertised time?




SF Marathon Ambassador 2012

Somewhere amid the hustle and bustle of 2011 ending, I forgot to mention that I'm an ambassador again for the SF Marathon for 2012! I served as an SFM ambassador last year and had a ton of fun, and when applications for 2012 were called I thought about it for a bit thinking maybe fresh blood would be more applicable for the position and I shouldn't apply  ... but in the end I turned in an application and was really excited a few months later when I found out I had made the cut again.




The Ambassador team for 2012 was much larger than 2011, and 5 of the 33 of us were returning ambassadors. The day we found out we were accepted I was out to lunch with my peer networking group from Athena and was trying so hard not to look at my Blackberry as it dinged over and over again as members of the group emailed and tweeted with their excitement. I finally got to join in on the chatter when I got back to work, and sadly all productivity flew out the window that afternoon. Shh, don't tell anyone.




This past weekend I worked my first event on behalf of the SF Marathon. They had a booth at the Carlsbad Marathon expo, and hot on the heels of hustling for two days at a tradeshow in Vegas for work, I was hustling at the expo for the race. (More on my Vegas trip on my blog Vegas Baby.)




As I've mentioned before I love my day job, and I do enjoy going to tradeshows, but they are very tiring and are not even half as much fun as working a race expo. At the medical tradeshows I attend not everyone is interested in our product, we get some negative feedback here and there, we get into price discussions and profitability debates, and the hours are long and standing dressed up in heels for days on end is a physical strain. In complete opposite to this is working the SFM booth. I got to wear comfortable clothes and flat shoes, people come by raving about how much they love the race, past participants drag their friends over to point to the map and show off the race course, and almost everyone I talk to seems somewhat interested in what I had to say. If that's not an ego boost I don't know what is! (A more in-depth look at my thoughts on medical vs running tradeshows on my blog Tradeshow Warrior.)




Throughout the course of the day I was excited to have signed up 17 people for the race, 85 people for the newsletter, and sold 30 shirts. Well, I mean, not that anyone's counting or anything, but I think I had a stellar day. It was also a blast to talk to runner's all day, and I felt like I had street cred or something from having lived in San Francisco and San Diego, having run both the SF Marathon and the Carlsbad Marathon, and races all around the area. When people started asking about various races or locations, I knew what I was talking about. Now if only I could remember all of the science behind the cross-linking of collagen for my day job .... but I digress. 




The day of the expo was pretty long and I didn't have time to bring something for lunch so I ended up snacking on bananas, power bars, and yogurt at the expo. Not the best day-before-the-marathon fueling strategy, but oh well. After the expo I met up with Tara and Ben at Leucadia Pizza to carbo load. Tara and I were planning on running the marathon together the following day, and I wanted to have dinner with her to see where her confidence was and to try to psych her up for the race. We had done several long runs together and I knew she was physically capable of hitting her goal time (4:20), I just worried about her confidence in herself and her marathon ability. SO much of a marathon is mental, and I wanted to do whatever I could to boost her self-esteem.




We parted ways around 7pm and made plans to meet at 5am to carpool up to Carlsbad the next morning. Ouch, way too early. Starting a marathon at 6am is so cruel!

Next up, my race recap.




Tradeshow Warrior

Over the past seven years I have become quite the tradeshow warrior! I have worked a LOT of tradeshows. I mean, A LOT! Since I've entered my career in Marketing I have probably done 50 or so shows? Back in my dental company days there were about 10 major tradeshows a year that we'd attend. Now that I'm in aesthetics there are less shows, and being with a smaller company means we don't even exhibit at all of the main shows. Whew! Last year I worked at four shows, and it looks like this year I'll be doing four as well. This begs the question .. why do I go to tradeshows? For the beer of course! Totally kidding, I hate beer as most of you know.

Enjoying an iBeer at our Booth


What I Do
I think that 99% of my friends and family have no idea what I do for a living. David is the rare minority, only because he has to listen to me drone on and on about my job. I'm a Product Manager! What does that mean? Well according to wikipedia, a product manager "investigates, selects, and develops products for an organisation, performing the activities of product management" huh? That doesn't help you probably.

By clicking deeper into wikipedia and reading the definition for product management, I think this gives a better description of what I do: "Product management is an organizational life cycle function within a company dealing with the planning or forecasting or marketing of a product or products at all stages of the product life cycle.... Product management often serves an inter-disciplinary role, bridging gaps within the company between teams of different expertise, most notably between engineering-oriented teams and business-oriented teams. For example product managers often translate business objectives set for a product by Marketing or Sales into engineering requirements. Conversely they may work to explain the capabilities and limitations of the finished product back to Marketing and Sales"
  

AHA! Now everyone can finally understand how I started out in engineering, got a MBA, and somehow ended up in Marketing! Okay, but enough about me, back to the world of tradeshows.



The Tradeshow
So I've worked a lot of medical tradeshows which have all had several common factors.

  • People (ummm medical professionals!) always try or do steal stuff from your booth (They pick stuff off the table and take it 'thinking' its a sample. Hello - LOOTERS!)
  • There are always people who come by to tell you how much they hate your product and will never use it.
  • You stand around in a suit and heels for 2-4 days ... and ignorant to this your male coworkers in *flat* shoes complain to you about how much their feet hurt .. as if you could possibly have any sympathy for them!
  • By the last day of the tradeshow you've given your 30 second pitch so many times you just want to hand people a brochure and let them read it themselves.
  • You are always paranoid that someone with a badge turned backwards is from the FDA and is leading you into a question that will get you or your company in trouble.

BUT  - its not all bad! There are also fun aspects of tradeshows.

  • You get to spend time with the field reps and get to know them better.
  • You get to talk to a lot of customers and get REAL feedback about your product and marketing materials. The perks of being in Marketing are AWESOME! Free products galore from friendly booth neighbors.
  • Tradeshows are usually in big cities and traveling to a city you might never have been to before is fun.
  • Going out to a nice dinner on the company is nice, I won't lie.

Beautiful Tradeshow Day in Vancouver

Ups and Downs
Working a tradeshow for my day job has a lot of ups and downs. Its fun and its fulfilling, but its tiring, your feet hurt, and its wearing to talk to negative and aggressive people periodically.


Playing w/Silly Putty at a Booth .. Where We Sold BONE Putty

Enter ... working the San Francisco Marathon booth! This past weekend I worked the SF Marathon booth at the Carlsbad Marathon expo as part of my SF Marathon Ambassador duties. There is only one word that describes the experience as a tradeshow warrior .... awesome! There are so many reasons that working this booth was the best tradeshow experience for me ever!


Booth Traffic
I hate to admit that I got to the expo about 15 minutes late (other volunteer commitment - had to swing by the Keebler Kids race first to pick up the supplies from the GOTR booth) and was shocked that the place was already packed! The expo was busy the entire day, and I never had one second with no traffic where I could sit down. I actually thought that I was going to lose my voice by the end of the day after talking for seven hours straight! There was a steady stream of people and I was talking to people passing by up until the last 15 minutes of the expo. WOW. I can only dream of traffic being that good on any other show I've worked!

Met a Lot of Great Runners at the Booth!


Target Customer
In my day job, not every person at the tradeshow is a potential customer for one reason or another. At the Carlsbad Marathon expo, just about everyone there is half or full marathon runner, so they are an ideal target for my 'product'.


Product
My product was a full or half marathon. With everyone interested in my type of product, the only other factors affecting their interest were location, timing, cost, and experience. San Francisco is a location that everyone loves, the timing doesn't conflict with any San Diego races (considering most Carlsbad runners are San Diego residents), the cost of the race was comparable to others, and the experience includes something incredible .. running across the Golden Gate Bridge! If you want an event that defines running in San Francisco this is it!

Proposition
I was offering a great product with a great offer. $10 off the registration fee if you signed up at the expo! Classical marketing will teach you that its important to have an offer, a sense of urgency, and a call to action. My offer was the race, the sense of urgency was the discount available only at the expo, and the call to action were my registration forms. This all worked out great at the expo! A lot of people signed up, and most of those who didn't still showed their interest in the race by signing up for the race newsletter ... which entered you into a drawing for a free race entry. GREAT idea!

Being the Expert
When I first started working a booth at tradeshows I was really nervous. What if a doctor (Gasp! Who knows so much more than me!) asks me a question I can't answer? What if I look stupid? I used to get so nervous talking to every doctor that would come up to our booth. I finally learned after a few shows that 95% of people ask the same questions, and if you can answer those you're fine. For those 5% you can't answer, its not mission critical and you can always get back to them later. I was a little nervous about working the SF Marathon booth since it was new to me, and hoped that I could answer any question that would come up. As luck would have it, I could! A quick skim of the FAQ's helped, but being a  SF native, having run both the half and the full course, and having run the Nike Women's marathon before all really helped out.


Last Few 26.2 Tattoos I Gave Away

Overall this expo experience was a lot of fun, I got to meet a lot of people, I got to GUSH about running, San Francisco, and the San Francisco marathon ... and I had fun (in flip flops!) at a tradeshow for the entire time ... for the first time ever. I absolutely LOVE what I do for a living and really like my day job, but its always fun to do something different as well.




Related Posts Plugin for WordPress, Blogger...